Bill is a highly accomplished marketing strategist with over 30 years of experience leading successful marketing campaigns for major corporations like Coca-Cola USA, Mars Inc., Nestle USA, and The Walt Disney Company. He brings next-level marketing thinking to support your leadership team’s strategic planning to help drive long-term growth.
After completing his Ph.D. in international marketing at the University of Western Australia, Bill stayed up-to-date with the latest digital marketing and data science methods. He joined Norwich University as the Director of their MBA program and, most recently, was Professor of Marketing, teaching digital marketing, data science, and corporate strategy at the School of Business. Bill is a member of several professional organizations, including the American Marketing Association, the Marketing Science Institute, the Marketing Research Association, and the Advertising Research Foundation.
Matt Valsecchi is a dynamic and versatile professional with an impressive range of skills that include marketing, finance, business startups, data analytics, and artificial intelligence. Matt earned his Bachelor’s degree in Financial Economics & Marketing from Norwich University and is currently pursuing his Master of Business Administration. He is also a certified Six Sigma Black Belt Professional, which speaks to his commitment to quality and continuous improvement.
As a result-driven individual with high personal standards, Matt brings his experience in marketing, finance, and business startups to every project he works on. With his extensive knowledge of data analytics and artificial intelligence, he has a keen ability to identify patterns and insights that drive effective business decisions.
Matt is passionate about creating team-based cultures that thrive on accountability and results. He has a proven track record of managing projects, providing strong leadership, and using analytical thinking and organizational change management to achieve success. Matt is committed to staying up-to-date on the latest advancements in data analytics and artificial intelligence, leveraging his expertise to create innovative solutions for his clients.